grow your wellness business with ease.
You started your business to help people feel better—
not to spend every waking hour stuck in client calls, juggling content, and spinning your wheels with no clear strategy.
Let’s bring your vision back into alignment—so your business supports your well-being, not the other way around.
Hi, I’m Sam.
I’m a Nutritional Therapy Practitioner, Yoga Teacher, Content Creator, and Wellness Brand Strategist with 10+ years of experience in corporate marketing.
After taking my own wellness practice full-time and working with other small brands along the way, I started noticing a pattern: so many wellness practitioners are burnt out, unsure how to grow sustainably, and stuck trying to do it all.
Now, I support wellness entrepreneurs in simplifying their systems, showing up consistently, and building businesses that support both their health and their goals.
1:1 services:
I help wellness practitioners simplify their systems, clarify their messaging, and build businesses that feel aligned and sustainable.
My support blends strategy, creativity, and project management to bring your ideas to life—without the burnout.
Here’s how I can support you:
Brand Strategy & Identity
-Helping entrepreneurs clarify their niche, brand voice, and message
-Creating or refining brand positioning and storytelling
-Aligning offerings with brand values and customer needs
Marketing Strategy
-Mapping out launch strategies for digital products or courses
-Creating marketing plans across email, social, and content platforms
-Advising on lead generation, funnels, and audience-building
Content Creation + Copywriting
-Writing sales pages, email sequences, social media captions
-Creating educational or promotional content that builds trust
-Supporting aligned, on-brand storytelling
Creative Project Management
-Managing timelines, task delegation, and launch execution
-Coordinating designers, copywriters, or VA support
-Keeping projects on track without stress
Digital Product & Offer Development
-Helping wellness entrepreneurs shape online courses, guides, memberships
-Structuring offers, pricing, and delivery models
-Setting up backend systems for delivery (e.g. Squarespace, Circle, Notion, etc.)
Social Media Strategy
-Planning and organizing content calendars
-Reels strategy, TikTok ideas, brand aesthetic cohesion
-Metrics review + growth optimization
digital products:
From 1:1 Burnout to Passive Income
My signature guide walks you step-by-step through the process of creating and launching your first digital product—from picking the right offer to building a sales page and email automation sequence.
→ This is perfect if you’re ready to start small, grow smart, and take action now.
Strategy Sessions for Wellness Entrepreneurs
Want 1:1 support, clarity, and real-time strategy from someone who gets the wellness space?
Book a 60-minute session where we can map out your offer, refine your funnel, optimize your content, or create a sustainable plan to grow without burning out.
→ Great for when you’re in motion and just need a little direction—or a big reset.
free resources:
SelI While You Sleep!
→ A Quick-Start Guide to Digital Products for Wellness Practitioners
150+ Ideas for your Digital Product
In this free guide, I help you turn your wellness niche into a digital product!
→ Great for when you’re in motion and just need a little direction—or a big reset.